''Jannat 2' ad showing Emraan smoking unlawful'

New Delhi, May 3 (IANS) Newspaper advertisements of the film "Jannat 2" showing actor Emraan Hashmi smoking a cigarette violated anti-tobacco laws, an NGO said Thursday pointing to the violation.

In a letter to the health ministry and the information and broadcasting ministry, HRIDAY (Health Related Information Dissemination Amongst Youth) pointed to "blatant violations of the rules" in the print advertisements.

"These ads, showing Hashmi smoking, have been published in supplements of leading national dailies. This amounts to a violation of the Rule 9(2) of the said (government) notification," said the letter.

It cited the notification saying that "any promotional material and posters of the films and television programmes shall not depict any tobacco products or their usage in films".

The HRIDAY letter also asked the ministry of information and broadcasting and the Central Board of Film Certification, as the implementing agencies of the rules, to take appropriate action against the filmmakers and distributors in light of the violations.

"It is a violation of Section 5 of Control of Tobacco Products Act, which prohibits all forms of advertisement (direct, indirect/surrogate), promotion and sponsorship of tobacco products," the letter said.

The letter was sent to Health Minister Ghulam Nabi Azad, Information and Broadcasting Minister Ambika Soni and senior officials of the health ministry.

HRIDAY, in a report, had said that Indian adolescents exposed to tobacco in films were twice as likely to become tobacco users.

--

Did you know that you can get stories like this on the Yahoo mail app?
Download it here.

Latest News

  • NBC fires Trump, drops pageants over candidate's insults to Mexicans
    NBC fires Trump, drops pageants over candidate's insults to Mexicans

    (Reuters) - NBC cut ties with real estate developer and TV personality Donald Trump and the "Miss USA" and "Miss Universe" pageants on Monday for making comments insulting Mexicans when he began his run for president earlier this month. The pageants, part of a 50/50 joint venture with NBCUniversal for the English-language broadcasts that together have in the past year attracted 13 million viewers, would no longer air on NBC "due to the recent derogatory statements by Donald Trump regarding …

  • Larry Kramer 'still has work to do' as film celebrates his life
    Larry Kramer 'still has work to do' as film celebrates his life

    By Maria Caspani NEW YORK (Thomson Reuters Foundation) - Larry Kramer's confrontational style has mellowed. Kramer, co-founder of the ACT UP movement that made AIDS a national issue during the U.S. epidemic of the 1980s and 90s, just published his latest book and is the subject of "Larry Kramer in Love & Anger", a documentary about his life that premieres Monday on HBO. "I didn't originally want to do it (the documentary) because there's something final about it, and I still have work to …

  • Supreme Court Legalizes Same-Sex Marriage: Celebrity Twitter Reactions

    The trend of #LoveWins has taken over social media as people including all the celebrities are rejoicing the latest decision passed by the American government. According to which same sex marriages have now been declared legal across the United States. This amazing change has brought in smiles and happiness in many people’s lives who wanted nothing more than to be treated like equals, including the Hollywood celebrities.Some of the well known names who have been waiting for this day includes …

  • Box Office: Varun Dhawan And Shraddha Kapoor’s ABCD 2 Continues To Earn Big!
    Box Office: Varun Dhawan And Shraddha Kapoor’s ABCD 2 Continues To Earn Big!

    On its second weekend, Varun Dhawan and Shraddha Kapoor starrer film ABCD 2 grossed Rs. 16 crore net (160 million) approx. at the Box Office. The film opened to a really good start at the Box Office on Friday and minted Rs. 14.65 crore net (146.5 million) approx. at the Box Office. With this, ABCD 2 had the second highest second weekend business of the year at the Box Office, after Tanu Weds Manu Returns. …

  • Salman Khan And Nawazuddin Siddiqui: Foes Turned Friends
    Salman Khan And Nawazuddin Siddiqui: Foes Turned Friends

    With Bajrangi Bhaijaan, Nawazuddin Siddiqui will mark his return with Salman Khan for the second time on this Eid release. Last Eid, Salman and Nawazuddin celebrated the success of their film Kick where Nawaz was seen playing the villain. Nawazuddin will be seen playing a journalist from Pakistan who will be helping Salman on his quest to get a little girl back with her family. …

  • Sunny Leone’s Hot Cameo For Akshay Kumar’s Singh Is Bling!
    Sunny Leone’s Hot Cameo For Akshay Kumar’s Singh Is Bling!

    Glam doll Sunny Leone is slowly climbing the success ladder of Bollywood. Sunny has paved her way to the industry and has always shared that she would love to work with the A list of B-Town. Finally it seems Sunny’s dream is taking shape. …

  • Kajal Aggarwal And Samantha Join Mahesh Babu’s Brahmotsavam
    Kajal Aggarwal And Samantha Join Mahesh Babu’s Brahmotsavam

    Telugu superstar Mahesh Babu‘s much anticipated film Brahmotsavam is catching up speed with the film’s casting. While we have heard names like Rakul Preet Singh and Mannara Chopra being associated with the actor for this film, it looks like the roles have landed in the hands of actresses Kajal Aggarwal and Samantha. The film reportedly stars three actresses wherein actress Pranitha Subhash has been a part of the cast since its inception. …

  • OMG! Priyanka Chopra Caught Beating A Man On The Street
    OMG! Priyanka Chopra Caught Beating A Man On The Street

    Recently, Priyanka Chopra lost it over a goon and gave the man beating of his lifetime out in the open with a street full of watchers! Yes, the actress, who is currently shooting for director Prakash Jha’s Gangaajal 2 in Bhopal, was caught on camera kicking a man’s butt with a wooden stick, while the whole street stood there and watched. Dressed in her uniform and totally in the character, we see Priyanka playing the righteous police officer with perfection in the video. The level of …

Video watch

Loading...